SKIP TO MAIN CONTENT

Long live advice

We believe the only way to get protection right is to get advice.
Comparison sites just don’t compare.

100% BEHIND ADVICE

The truth is there’s no substitute for good advice.
That’s why we’re committed to helping adviser firms and their client relationships flourish. Here’s how:

WE’LL NEVER CUT ADVICE OUT OF THE EQUATION

For us, good advice = best cover. Families simply can’t have one without the other.
That’s why our protection can only be bought alongside advice.

WE’LL PROTECT YOUR REPUTATION AS WELL AS YOUR CLIENTS

We understand our actions towards your clients reflects on you.
So we’ll always treat them fairly, efficiently and with understanding.

WE NEVER FORGET IT’S YOUR CLIENT

If a client contacts us to take out additional cover or amend existing cover, we’ll always direct them back to you. We won’t contact your clients without telling you first.

WE USE TECHNOLOGY TO ENHANCE RELATIONSHIPS – NOT REPLACE THEM

Technology may make life easier, but sometimes there’s no substitute for human dialogue. That’s why we’ll always have a dedicated adviser support team on hand to take your call.

WE ALWAYS KEEP YOU IN THE LOOP

Your dashboard in Protection Builder will keep you informed at every stage of the application process. And if a client contacts us for any reason, we’ll let you know.

WE LET YOU CHOOSE HOW YOU RECEIVE COMMISSION

With Protection Builder, you can choose on a case-by-case basis if you’d like to mix and match indemnity and non-indemnity commission, and the percentage for each you’d like to get. You can also sacrifice some or all of your commission.

BOOK A ONE-TO-ONE PRODUCT BRIEFING

To find out more about what makes a Guardian policy a better policy, book a product briefing with one of our Account Managers.

Simply complete our online booking form and we’ll call you back.

WE BELIEVE IN FINANCIAL ADVICE BECAUSE IT REMAINS THE BEST WAY FOR FAMILIES TO GET THE COVER THAT’S BEST FOR THEM.

Jeremy Gibson
Chief Financial Officer

OUR PRODUCTS
OUR PRODUCTS

DESIGNED TO BRING
GOOD ADVICE TO LIFE

REASONS TO RECOMMEND

No.1

DUAL LIFE
APPROACH